Why in-person matters
People who already know you are more likely to follow and engage. The challenge is making it easy right at the moment of contact.
How an Instagram NFC card works
The card stores a link to your Instagram profile. A customer taps their phone on it (or scans the QR code) and your profile opens, ready to follow. See the Taploe Instagram NFC card.
Where to use it
- At the counter of a shop or cafe
- In packaging and delivery orders
- At markets, pop-ups and events
- On tables in restaurants
- In salons, studios and clinics
Make people want to follow
- Post regularly and show behind-the-scenes content.
- Feature customer photos with permission.
- Give a reason: "Follow us for new arrivals and weekly specials."
Combine with reviews
Use one card for Instagram and another for your Google reviews. Or use a full digital profile that links to both. Facebook page? See the Facebook NFC card.